While search engine optimization is a little more advanced, I figure it can’t hurt to do quick little SEO Tips once and a while that small (and big!) business owners can use to help their site.

There’s been a lot of discussion over the recent months on the usage of the “nofollow” attribute that you can apply to any links you have on your website. Recently Matt Cutts (from Google) spoke on the topic in a video over on SEOmoz, delivering what many will consider a good verdict on the matter.

When to use nofollow

Remove any No Follow links you have that are pointing to other pages internally on your website. The best use of the No Follow attribute is for links pointing OUTSIDE your domain that you may not be entirely comfortable vouching for.

What does a No Follow link do and what does it look like?

What a No Follow link does is block search engines from sending “juice” to the page you’re linking to so that page is less inclined to show up in search results. If you’re still a little fuzzy on what “nofollow” attribute means, you can see it in action below.

<a href=”http://www.talkincblog.com” rel=”nofollow”>This is an internal blog link with a nofollow attribute</a>