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Government PR Specialists the Key to Political Success

Today, there are an extensive range of organizations, corporations, businesses, advocacy groups, and lobbyists, making efforts to integrate government relations into their activities. They want to be able to develop good relationships with key players at various levels of government, such as the regulatory agencies and policy and legislative committees. When organizations seek to establish […]

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on April 23, 2015

How to Run a Successful Grassroots Advocacy Campaign with PR Communications Strategy

Grassroots advocates are involved with raising the level of awareness about certain causes and issues at various societal levels, including at the public, local, provincial/state, or federal levels. The purpose of grassroots advocacy is to enable the grassroots advocate to influence public perception, regulations, public policy, or legislation. Grassroots advocacy differs from ‘direct lobbying’ as […]

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WRITTEN BY
on April 17, 2015