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CATEGORY: Talkies

Pepsi Introduces Refreshing Change from Super Bowl Advertising

Pepsi is sitting on the sidelines of this year’s Super Bowl for the first time in 23 years. Instead, it is spending more than $20 million on a social media experiment entitled which ideas get funded. Voting begins online February 1 and winning grants will be allocated in amounts ranging from $5,000 to $250,000. Pepsi […]

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WRITTEN BY
on January 13, 2010

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