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CATEGORY: Talkies

Is Double Play Good Strategy for Super Bowl?

Yeah, yeah, I know I’m mixing my sports metaphors, (double plays are baseball) but indulge me please. Diamond Foods is using its one :30 spot in today’s Super Bowl to promote two products – Pop-Secret popcorn and Emerald Nuts. Getting your point across about one product in :30 is challenge enough. But two? But dig […]

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WRITTEN BY
on February 7, 2010

Which finalist will Crash the Super Bowl?

The last day to vote for Dorito’s Crash the Super Bowl contest was January 31, 2010, and now we must patiently wait for the big reveal. The six finalists were selected from over 4,000 entries and online consumer voting determines the win. Among the finalists is an unusual contender—a church from LA. Their video, titled […]

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WRITTEN BY
on February 5, 2010

A Refreshing Change

What would you do if someone gave you $5000 to come up with an idea on how to better the community?  How about if you were given $25,000 or $50,000 or even $250,000?  Well if you’re the type of person who has a great idea, then the people over at Pepsi are the ones you […]

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WRITTEN BY
on February 5, 2010

Punxsutawney sees his shadow: Six more weeks offootball?

In Pennsylvania, Punxsutawney Phil saw his shadow calling for six more weeks of winter, but it seems truTV has other plans. truTV, previously CourtTV, will air it’s first ever super bowl ad featuring a bite-sized Troy Polamalu of the Pittsburgh Steelers. Polamalu stars as a “groundhog” that sees his shadow, calling for six more weeks […]

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WRITTEN BY
on February 5, 2010